Why is my EcoQuest Fresh Air purifier not producing its normal smell?

The UV bulb in my Fresh Air purifier went out, so I replaced with bulbs from eBay (hopefully, this isn’t the problem). The unit IS producing the typical UV light/glow, so I know the bulb works. But when I switch it to "Sanitize," I don’t get that ozone-y, charged air smell that I used to get. That makes me think it isn’t doing its magic. I assumed that the UV portion of the functioning is fine as it seems to make sense to me that the UV is either "go" or "no-go." I wouldn’t think that it can be "kinda" UV. Anyone know what part of the device is most likely to go out that would affect the sanitizing smell?
Thanks, OzoneGuy. So, what am I exactly looking for (model number, retailer, etc.) to make sure that I get the right kind of bulb?
Thanks so much for your help. BTW, can you summarize your opposition to the devices? I’ve heard that there has been criticism of these units, but haven’t known what to believe. I’m not sure the thing has even been beneficial, so, if I can get it working right, I’m tempted to just sell it.